This is what makes us Forty

We’re technology optimists, we want to have an impact on business and society and we want to be proactive. That’s why we created our Big Hairy Audacious Goal: to create 3 startups with a positive impact, oh and 10 million paying customers.

Our work culture

Yes, we are probably experts in innovation; we lead innovation labs and startup teams towards success, and we have our fair share of experience in design thinking, lean startup methodologies and growth strategies. But we are also definitely hustlers. And we try new ways of getting to new places. Because we love getting stuff done.

Our people

Our people have a broad range of backgrounds: product designers, developers, growth hackers, ux designers. And we all share a background in hustling.

Jan-Willem van Beek


Linda Smit

Service & UX Designer

Owen Thijsen

Service & UX Designer

Floris ten Hove

Tech Lead

Bas van Bokhorst


Ruben Verbaan

Innovation Strategist

Pim van der Hoorn

Innovation Strategist

Bastiaan Terhorst

Digital Producer

Sacha Boekelder

Innovation Strategist


There are currently no vacancies available. However, we are always keen to meet energetic and talented people who would like to join our team.

If you are interested, please send your open application to Don't forget to include your CV, motivation and other items necessary to show your talents.

More about us

Maliebaan 11

+31 (0)30 2737 422